Overview
Course Description
Marketing Management is a course designed to provide students with an in-depth understanding of the principles and practices of marketing in the modern business world. The course covers a range of topics, such as market research, product development, customer segmentation, pricing and promotion, sales techniques, and market communication. Through exploring these topics in-depth, students gain the skills and knowledge necessary to become successful marketing managers. Additionally, the course may help students develop the leadership, communication, and problem-solving skills needed to manage a marketing team.
Duration : 20hr 30min
Certification : Yes
Reviews
“ To be honest I was slightly reluctant to start the course but with the time I realised the program is well structured and helped me understand the concepts required in my current role. The career support team helped me at every stage and are the perfect partners for career outcomes. I highly recommend anyone wanting to upskill to leverage this opportunity. “